Beautiful, Creative Product Packaging Inspiration

Advertisement

The entire experience of a product doesn’t end with the product itself – it starts from the moment you receive the package. The packaging of a product can change how you perceive it – and it’s one of the reasons why Apple focuses so heavily on beautiful packaging when you receive one of their MacBooks or iPhones. Putting thought, care and attention into the presentation of a product can ultimately lead to unexpectedly delighting your customers.

Some companies put a huge amount of thought into the design of their product packaging, and I wanted to share some of my favourite examples. These companies have all hired designers to spend hours, days and weeks on making sure that each customer has a positive experience from the outset of them handling their product. Each of these designs are beautifully crafted, elegant and refined, and all help to make the product stand out and look stunning.

MidNight Cocktails

01-product

Source: http://lovelypackage.com/midnight/

Choclatea

02-product

Source: http://lovelypackage.com/choclatea/

Andrews & Dunham Tea

03-product

Source: http://lovelypackage.com/andrews-dunham-3/

Marou Chocolate

04-product

Source: http://lovelypackage.com/marou/

The Bakewell Soap Company

05-product

Source: http://lovelypackage.com/the-bakewell-soap-company/

Chocolate: The Fox with the Golden Fur

06-product

Source: http://www.thedieline.com/blog/2012/2/29/the-fox-with-the-golden-fur.html

Crabtree & Evelyn Biscuits

07-product

Source: http://lovelypackage.com/crabtree-evelyn/

I.C.O.N. Styling Kits

08-product

Source: http://lovelypackage.com/i-c-o-n/

Absolut Moscow

09-product

Source: http://lovelypackage.com/absolut-moscow/

Folksaga Liqueur

10-product

Source: http://www.thedieline.com/blog/2012/5/26/student-spotlight-folksaga-by-caleb-heisey.html

Chocolates with Attitude

11-product

Source: http://lovelypackage.com/chocolates-with-attitude-2/

Mr Black Coffee Liqueur

12-product

Source: http://www.thedieline.com/blog/2013/8/16/mr-black-cold-drip-coffee-liqueur.html

Crabtree & Evelyn Keystone Florals

13-product

Source: http://lovelypackage.com/crabtree-evelyn-keystone-florals/

Paulig Coffee

14-product

Source: http://lovelypackage.com/paulig-coffee-2/

Jamie Oliver Panettone

15-product

 

Source: http://lovelypackage.com/jamie-oliver-2/

Are there any examples of beautiful product packaging design that you’d like to share? I’d love to hear about them in the comments.

David works for Radley, who create beautifully designed handbags.  Outside of work, he builds web apps and enjoys studying graphic design.

guest

This post is written by guest author, you can also write one here at skyje.com by checking Write For Us page For more information.