How to Promote Your Blog

If you have joined the blogging world in recent years, you will know how it works. If you have decided to write a blog then you probably feel you have something to say. You have a voice. And you want as many people as possible to hear that voice. You might blog about cooking, about your hobbies or just about everyday life.

For some people, blogging is a money earner. In fact, many people earn a living solely from blogging. Whether you are a complete novice or an experienced blogger, you should be looking for ways to increase views.

You should always be looking for ways to promote your blog. There are techniques you can use to do this. Search online to see if you can get any local help. Are you writing a business blog? If you live in Australia and you wanted a marketing strategy for your blog you might Google digital agency Melbourne.


As a blogger your work can be accessed all over the world, and it should be. You should always be looking for ways to promote your blog whether it’s a personal or a business blog.

Here are three effective ways to promote your blog:

Social Media

Social media is the blogger’s biggest weapon. The mass market audience found on social media is unprecedented. You could have people in Canada, Indo-China and Somalia all reading your blog at the same time.

This kind of global reach is only possible through social media, so make sure you use it. Get on Twitter and figure out how it works. If you don’t have an account then create one. Tweet a lot. Create an online presence for yourself. Follow fellow bloggers – they will usually do likewise. Once you have written your blog posts Tweet links.

Use facebook. Post your blog links on your wall. Share blog posts with friends and the general public. Talk about your blog. Never underestimate the power and influence of social media.

Blog about current trends

If you make sure to blog about current issues that are trending, you will find yourself with a lot more readers. Try to blog about controversial topics too. These are often divisive, and most people have an opinion. You may want to consider taking a side to elicit responses and spark a debate. This will draw attention to your blog, and you may find yourself going viral.

Check out the news and topics on other blogs. Use the power of social media to see what issues are being talked about the most.

Link to other blogs

An effective way to promote your blog is to link to another blog. This is particularly effective if the blog is influential.

Try to pick a blog that is like yours, but not too similar. Most of the time these blogs will link back. This opens up a whole new audience for you to target and connects you with readers you might not have had access to before.

Another advantage of linking is that you may develop a rapport with the other blogger. This could lead to an invite to do some guest posts. The other blog may also name-check you often in its posts.


Skyje is a Blog for Web Designers and Web Developers featuring Social Networking news and everything that Web 2.0. You can Subscribe to Skyje feed.

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