Category: Social

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4 Tips for Creating an Engaging LinkedIn Profile

Approximately 80 percent of B2B (business-to-business) leads originate from LinkedIn according to the company’s Marketing Solutions Blog. Additionally, 43 percent of marketers say they’ve had success sourcing customers by using this site’s platform. The...

impact social media

Impact of Social Media in Today’s World

Over the past 20 years, information and communication technology has changed rapidly with a key development being the onset of social media. The rate of change is escalating. We can definitely say that the...