Why some of the website looks so attention-grabbing and others look dull? What’s the difference between an effective website and a looser one? Well, don’t think much, as anticipated, only one answer is there – web design. Web design of your site is the key component that decides the success and failure of your website. In this article, I’ve discussed six signs of a good web design:
Visual image is a key thing which decides that users’ interaction period on your site. In a race to stay at summit and survive in this tough competition, many businesses use dark and bold colors for both background as well as fonts. If the color scheme is not pleasant to visitors’ eyes, they may close browser or switch to another website in a blink of seconds.
In exactly reverse case, a pleasant design which seems appealing to visitors’ eyes will engage visitors for a longer time and thus you will get more opportunity to convert visitors into potential customers. A red font on a grey background is a good example. Do not keep background color and font color same else the text will become unreadable.
For an eye-pleasing design, it is essential maintain flow in color, font size, font type, alignment, layout and text. Avoid using too many font types and stick to basic font type instead of using animated or scripted ones. Scrolling is one more critical parameter of eye-pleasing design. Do not let users scroll horizontally as it distracts them easily; however vertical scrolling is alright to an extent.
Navigation is too easy!
A good web design involves smooth navigation throughout the site. Navigation menu and links should be self-explanatory such that visitors find it easy to get their desired information on your website.
Zero Grammatical and Spelling Errors
A good web design consists of content that has powerful sentence structure, zero spell errors and zero grammatical errors. The language of the content exactly conveys your thoughts and values to your targeted audience.
Doesn’t Include Flash and Graphics
It is a fact that images are one of the most efficient ways to convey your words however overloaded images or graphics can impact negatively on users. A good web design doesn’t include flash and thus it does not take too much time to load.
‘Contact Us’ Page
A good web design always includes a ‘contact us’ page on their site so that their clients can easily contact them. Also, the location of ‘contact us’ information is chosen carefully where visitors can easily notice it.
Theme that Reflects Industry-Specifics
A good web design theme is relevant to their industry and their product. If you are a car seller, putting images of nature won’t make sense to your site. Your site theme should reflect the vision and objective of your business.
If you are going to hire a web design company, make sure that your design is interactive, neat, user-friendly and secure. There are lots of web design services available on the market, you can easily find the one meeting your requirements; all you have to do is consider above six sign of a good web design at the time of hiring.
Daniel is a passionate Internet Marketing executive who specializes in website design and development. He currently works for a leading Web Design Company based in California, USA, and regularly blogs about wide range of Web Design Services that includes website, graphic, logo and flash design.