Ups & Downs of Crowdsourcing Your Design
For those of you who are unaware of the concept of Crowdsourcing, let me start off by giving a brief history. Crowdsourcing initially began when the term was invented by Jeff Howe in 2006. It is built around the concept of starting an online project where clients can pool in the resources of a group of creative people. This innovative idea gained immense popularity and was implemented by the design industry as well. The earliest site to launch an online design contest was 99designs. Soon after, the trend skyrocketed as more sites like MycroBurst, CrowdSPRING and LogoTournament emerged.