Learning from mistakes is one of the best ways of understanding how you can improve a digital marketing strategy. Instagram marketing is the same; even if you’re following awesome tips from top marketers, you...
Whether you’re a big business or an internet personality, your online presence counts for a lot. If you don’t have social media profiles, you might as well not exist—most savvy entrepreneurs and business owners...
A company grows along with its customer base. However, there is an entire process behind that, which starts with lead generation to finally its conversion. Previously, companies had to pay big bucks to collect...
There is no question that social media has become the driving force behind almost everything we do online. Facebook alone is one of the most powerful assets we have in the digital marketing world....
In a digital world where almost every corner has been touched upon by hopeful businessmen, it makes perfect sense for one to step up his game. It is in this competitiveness that one can...
Research has shown that email marketing generates a higher ROI compared to other marketing strategies. This is why every business needs to build an email list of customers and prospects. One of the most...
In the day and age we live in, promoting your business blog or website on social media is no longer an option. It has to be a core part of your overall marketing strategy....
Pictures speak louder than words. Yes, this is a fact that applies to social media platforms as well. If you’re thinking about promoting your brand via social media platforms like Facebook, Twitter etc, it’s...
Since 2012, Twitter has continued to develop as a social media platform frequented by many. It’s a quick and easy method to send short messages to virtually anyone that exists on the system. From...
Every Facebook account holder always wants to engage better with their followers. For thus reasons we are always on the lookout when it comes to the kinds of status updates we post, how we...
If you run a blog or a website, you’ve probably dabbled with some online marketing. You might have started a few social media channels or tried your hand at SEO. The truth is, in...
Social media campaigns are not just about getting retweets, repins and likes. The aim of such campaigns is to build long-term and meaningful relationships with your target audience. However, many marketers have resorted to...
When it comes to reputation management, many companies think that they are exempt from having a social media crisis happen to them. Most companies would be correct in that full blown social media or...
Every business enterprise has its own set of objectives. However, the main goal of every business, be it a Fortune 500 company or a local barista is to increase sales and ultimately profits. Business...
